IServices have developed the following integration points between iMIS and Campaign Monitor:

Upload and maintain email lists.
When a member's email address is updated in iMIS the address is automatically updated in the various email lists held in Campaign Monitor. When a new list is required, the association staff can run an iMIS query and the resulting list is uploaded to the email marketing system.

Download results.
Campaign Monitor tracks the results of sending the emails. It records if the email is received, (or if it is soft or hard bounced), if it is opened, and what links in the email are opened.  It also records unsubscribe requests.  IServices have built the processes to extract this information from the email marketing system and update the iMIS activity with the fact that the email was sent and what actions were taken.  The unsubscribe requests are also recorded and used to subsequently update the lists.

Website actions
IServices has provided the integration path so that if a user has been directed to a website page from the marketing email, and takes a specific action, this action will also be recorded back into iMIS.